Baskar Ethirajan
Baskar heads the product team at Incivus. As a self-taught coder, he is passionate about solving business challenges using technology and has worked at the crest of every technological wave over the last two and a half decades.
Baskar spent the last 13 years as an entrepreneur, building products for B2C and B2B businesses as well as his two start-ups.
Baskar founded IndianStage in 2008, one of the first online businesses in India, and subsequently grew it into a multi-million GMV, followed by venture funding and acquisition.
He is also a co-founder at PriMersion, an immersive technology-based B2B MarTech product company, focused on blue-collar training. The product they created was deployed with leading e-commerce, manufacturing, and service businesses in India.
Baskar holds an MBA from Kelley School of Business, with a double major in MIS and Marketing, from Indiana University, Bloomington.